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Collegiate DECA and Knowledge Matters are pleased to present the 2020 Collegiate DECA Virtual Case Simulation Competition featuring the Marketing Collection of Case Simulations.

The Competition is sponsored by Collegiate DECA and Knowledge Matters.
Marketing Collection
2020 Collegiate DECA Virtual Case Simulation Competition challenges participants to test their skills at marketing and managing the DECA Hawks’ professional football team and stadium.

The DECA Hawks are a professional football team. They haven’t been doing too well on the field or as a business for the last few years. They own their own stadium and often try to generate additional revenue by booking concerts at their venue. Ownership of the team is eager to turn things around and has committed several million in cash to the team. Students have full control of all the team’s marketing functions and team operations. Students will work to build a winning record, good ticket prices, solid promotions, and a mix of hot selling concerts throughout the season. Participants can retry the simulation competition multiple times as they learn how the simulation works. Only their best score will count.
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The first through third place nationally ranked students will win the following awards. Awards are funded by Knowledge Matters.

· 1st Place: $500
· 2nd Place: $250
· 3rd Place: $100

Dates & Details
This competition is completely web-based and there is one round for the event. Participants will utilize a limited function online competition version of our Marketing Collection of Case Simulations. Participants will manage a combination of concepts found within the simulation, but they will not be able to control every concept found under the Actions menu. Concepts that have been disabled will be set adequately and controlled for the participants. Assignments explaining goals and objectives will be available within the competition file.

Students who are currently using, or who have previously used, Case Simulations may use their existing accounts to participate. Students who have not used our online simulation will be given the opportunity to create a new account free of charge.

Registration for this event will begin on Monday, October 26. The competition will begin on Monday, November 2nd at 10:00 a.m. Eastern Time and it will end on Friday, November 13th at 5:00 p.m. Eastern Time.
ELIGIBILITY: This competition is open to college-level students who are active members of Collegiate DECA. Participation is for individuals only (no teams).

Please talk to your instructor or department head to see if your school has a Collegiate DECA Chapter. Click here for information about starting a Collegiate DECA chapter or contact Michael Mount at Collegiate DECA at

CODE OF CONDUCT: Participants agree to compete by the Rules of Competition listed on this page. Participants further agree that all work submitted is work done by the participant. Participants understand that any attempt to hack or cheat the simulation is grounds for removal from the competition and possible further actions. Participants agree to refer any questions on what may constitute a cheat to Knowledge Matters for a decision.

SCORES:In the event of a tie, the individual with the earliest file submission will rank higher, so it is important to get your files ranked early in the competition.

HONOR CODE:All participants agree to be bound by the following Honor Code: I pledge that all work submitted is solely my work. I have received no outside help with the challenge. I pledge not to hack or cheat in any way and agree to report others that I am aware of who hack or cheat.

Due to the high volume of students participating in the event, all questions regarding the competition should be submitted via email. Emails will be answered in the order in which they are received during Knowledge Matters, Inc. business hours which are Mon-Fri from 8:30AM-5:00PM Eastern Time.

Each participant is responsible for having read all the guidelines. Collegiate DECA and Knowledge Matters, Inc. are not responsible for an entry that is late, lost, misdirected, or not received. Only entries that are received by Knowledge Matters, Inc. will be eligible for scoring and ranking. All technical issues should be directed to our support team as soon as possible for resolution. Because of the wide variation in computer systems, Knowledge Matters, Inc. assumes no responsibility for the performance of its online application on participants' computers. It is the participants' responsibility to check this page for late breaking news or updates.
Technical Support Questions


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