Bring Sports Management to Life for Your Students - Remote or in the Classroom
Experiential Learning Curriculum Integrates Seamlessly with Your Lectures to Put Students in Charge of Their Own Sports Franchise
How Does It Work
Your students take control of their own sports team and stadium via their web browser. With vivid graphics, your students are immersed in running their own sports venue and seeing the results of their management decisions - full parking lots, huge crowds of fans, a winning team on the field, etc.
Students learn the key components of managing a successful stadium experience for fans - ticket pricing, parking, event security, and more. They begin to see how these issues impact both fans’ experiences and profitability.
Promote and Sell Tickets
Students learn how promoting and advertising a sports franchise is one of the keys to a profitable and successful team. Social media can be used, in addition to traditional advertising, to drive ticket sales and attendance.
Manage a Winning Team
While learning about the financial aspects of fielding a winning team, students also discover the key ingredients to a profitable, successful sports team and stadium as they master television rights, sponsorships, and concessions.
See what professors have to say about using Case Simulations with their students and classes
Topics covered in the Sports Management Collection include: